ANIMAL HEALTH – NEW KID ON THE HEOR BLOCK?
Author(s)
Moderator: Isaac Odeyemi, DVM, MSc, MBA, PhD, Head of Outcomes Research, Zoetis International Operations, Dublin, Ireland
Speakers: Johanne Ellis-Iversen, PhD, MSc, DVM, Head of Epidemiology and Microbiological Risk Assessment, Technical University of Denmark, Copenhagen, Denmark; Jacky Reid, BVMS, PhD, DVA, Director, NewMetrica, Glasgow, UK; Elaine Brohan, PhD, Associate Director, Adelphi Values, London, UK; Colette Mankowski, BSc, MSc, PhD, Head of HEOR, Astellas Pharma Europe, London, SRY, UK
HEOR in Animal Health has historically focused on economics of interventions in livestock. However, the increased appreciation of the importance of emotional and physical effects of pet-ownership, as well as welfare and environmental concerns towards intensive food animal production, demand a wider understanding of value. One Health, which recognizes that Human Health is tightly connected to animals and the environment, has gained traction given the above, as well as the recognition that 70% of all emerging infectious diseases in humans (H1N1, SARS, yellow fever) have an animal origin. Join us for a review of HEOR applications in Animal and One Health. We will compare the underdevelopment of HEOR in these two domains, relative to that in Human Health, discuss opportunities and promising markets, and present our next steps for your feedback and active engagement. Come and help us shape the future of HEOR in Animal and One Health!
Conference/Value in Health Info
2019-11, ISPOR Europe 2019, Copenhagen, Denmark