August 13, 2025
Title: From Approval to Adoption: Building HEOR Strategies for Phase 4 Success
Wednesday, August 13, 2025 12:00PM EDT | 4:00PM UTC | 6:00PM CEST
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Registration coming soon
Description
Post-approval research is no longer just about safety surveillance—it’s a strategic opportunity to generate real-world evidence that supports long-term value. This webinar explores how innovative HEOR approaches, including synthetic control arms and healthcare resource utilization analysis, are transforming Phase 4 trial design and execution.
Learning Objectives
- How to use synthetic control arms to improve efficiency and comparability in post-approval studies
- Designing flexible, pragmatic protocols to better reflect real-world clinical practice
- Measuring healthcare resource utilization (HCRU) to demonstrate economic value
- Aligning Phase 4 evidence with payer, provider, and policy expectations
Moderator:
Maya Maloney, MBA, BCMAS, Chief Growth Officer, Applied Sciences, Premier, Charlotte, North Carolina, USA
Speakers:
Vani Nilakantan, PhD, System Vice President, Research, Common Spirit, The Colony, Texas, USA
Amy Elliott, Chief Clinical Research Officer, Avera Health, Sioux Falls, South Dakota, USA
Sponsored by: Premier
Please note: On the day of the scheduled webinar, the first 1000 registered participants will be accepted into the webinar. For those who are unable to attend, or would like to review the webinar at a later date, the full-length webinar recording will be made available at the ISPOR Educational Webinar Series webpage approximately 2 days after the scheduled Webinar. Reservations are on a first-come, first-served basis.