Media Training

"Real-World Evidence: How Big Data Is Changing Scientific Standards" with Dr Mark McClellan

Thursday, July 22, 2021 | 9:00AM – 1:00PM EDT | Online

Mark-McClellanThis online training event that is being offered by the National Press Foundation (NPF) and sponsored by ISPOR.* The training event, “Real-World Evidence—How Big Data is Changing Scientific Standards,” is targeted to health and science journalists and features keynote speaker Dr Mark McClellan, former commissioner of the US Food and Drug Administration. As the decision of what evidence is “good enough” to report, the training is aimed to equip members of the press with insight into “what’s behind the evidence that powers medical knowledge.” 

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*This program is sponsored by ISPOR, the Professional Society for Health Economics and Outcomes Research, with support from the BMS-Pfizer Alliance. NPF is solely responsible for the content, which does not necessarily reflect the views of BMS or Pfizer. 


 

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ISPOR organizes and hosts the leading health economics and outcomes research (HEOR) conferences globally and invites credentialed journalists to provide media coverage for these scientific conferences. ISPOR grants press passes based on the completion of an application form and upon formal review and vetting of submitted materials. To request a press pass (when available), please click on the Press button below the event you're interested in.

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