Effective communication has always been key for successful dialogue, healthy relationships, and professional growth. The COVID-19 pandemic, leading to mandatory quarantine and minimal face-to-face interactions, has had a critical impact on our daily communication skills. Further, COVID-19 has put a spotlight on how the research community needs to effectively communicate with a wider audience, beyond our peers. This panel will cover communication challenges related to new modes of communications (virtual) and to a different/wider audience. Amy Glass, an experienced speaker on Communications in the Age of COVID, will share tactics, skill-building techniques, and lessons learned for communicating effectively in both venues. The forum will feature considerable discussion and interaction among the keynote speaker and leaders of the Women in HEOR initiative and will include audience Q&A. Pre-conference polling will be used to seed specific discussion points to expand upon in this session. The session is open to all Virtual ISPOR 2021 registrants – women and men in HEOR.