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The Application of Post-Market Registries and other Evidence for Medical Devices -
Part II: US Center For Medicare & Medicaid Services (CMS) Perspective: What Is CMS’s View
On The Role Of Post-Market Evidence In Coverage For Medical Device?
Steven E. Phurrough MD, MPA, Director, Coverage and Analysis Group, Office of Clinical Standard & Quality, Center for Medicare
and Medicaid Services, Baltimore, MD USA
This is a summary of the presentation given
at the ISPOR Medical Device and
Diagnostics Council Forum at the ISPOR
10th Annual International Meeting, May 17,
200, Washington, DC, USA.
The US Center for Medicare & Medicaid Services (CMS) wants
data that results in good information and allows physicians and
patients to make good, informed decisions about healthcare. CMS
collects data in many ways. We analyze claims data which has
some utility. We sponsor clinical trials. We have paid for
services within clinical trials for a number of years. We have
coordinated clinical trials with U.S. National Institute of
Health and U.S. Agency for Health Care Research and Quality. The
new initiative, coverage with evidence development, is another
way of collecting data, where we condition our payment on
additional data collection. The term, post-market, is really
less appropriate for CMS than it is for FDA because our issue is
more a coverage issue, than a marketing issue. There are four
scenarios where we have interest in information: 1) pre-market,
pre-coverage; 2) pre-market, post-coverage (for example, a new
labeling request for a particular technology at FDA and we’re
already paying for it); 3) post-market, pre-coverage (where FDA
has approved the technology and CMS does not cover it); and 4)
post-market, post-coverage. CMS is interested in evidence as a
condition for coverage. The steps to develop Medicare
reimbursement are: 1) FDA approval; 2) a health care benefit
category approved by Congress (i.e. according to Social Security
Act 1861, Congress determines the services that CMS covers such
as hospital services, physician services, colorectal cancer
screening); 3) coverage by CMS/CAG (Coverage and Analysis
Group), coding by CMS/CMM (Center for Medicare Management); and
4) payment by CMS/CMM. The National Coverage Decision (NCD) is
the decision we make to pay for a technology. We can use
post-market evidence to support that decision or we can, in our
decision, pay for a technology but only in the context of
collecting some post-marketing evidence. The Medicare national
coverage process is as follows:

The process begins with a request for coverage of a technology,
which may begin with preliminary discussions before FDA
approval. There is a fairly extensive assessment of evidence,
which may include internal assessment or an external assessment
by a health technology assessment organization or an advisory
committee. A draft decision memorandum is issued with a comment
period. All public comments are considered. They are part of the
evidence process. We are looking for kinds of evidence that will
help us in this decision. This is where the FDA status can be
important. If, in fact, we have not made a coverage decision and
the FDA has approved a product, we request evidence. We use the
same hierarchy of evidence as the FDA as given below:
• Randomized, double-blinded, controlled trial
• Randomized, unblinded clinical study
• Observational (conditions of approval) studies.
• Non-randomized registry study with formal l follow-up and data
collection (single arm trial)
• Informal registry study (“open enrollment”) with less
stringent follow-up anddata collection
• Sentinel reporting centers (“MedSun” contracted clinical
centers)
• Medical Device Reporting (MDR) system
• Tabulation of adverse events reported to product manufacturer
• Product complaint reports sent to manufacturer
• Voluntary reports by healthcare professionals/users We are
looking for good quality evidence including post-approval
studies. If there is a lack of good quality evidence, we
consider all evidence. We then apply the appropriate weight to
each source of evidence, depending on its scientific rigor and
validity. Three criteria are used to determine coverage. The
technology: 1) improves net health outcomes using standard
principles of evidencebased medicine; 2) is generalizable to
Medicare population; and 3) is generalizable to the general
provider community beyond clinical trial providers. This is
where post market studies may be helpful. Frequently devices are
approved by the FDA, but the studies are not applicable to the
Medicare population. It is a much younger population or just
barely our population such as a study with an average age of 63
where patients may be in the upper 60s but rarely into the
mid-70s or older.
A good use of appropriately designed and collected
post-approval studies is how well does this technology work as
it diffuses into the general population? The generalizability to
the general provider community is another good use of post-
approval studies, particularly for technically difficult
devices. Pre-approval studies are conducted in select centers by
well trained providers. After FDA approval, the device diffuses
into the general practice community and, for some, there is
concern that, as has happened frequently in the past, outcomes
decrease markedly. We want assurance that this is not going to
occur. Post-approval information is helpful in demonstrating
satisfactory diffusion into the community. If not, some
standards need to be applied to those facilities before
reimbursement can occur.
The final step in the Medicare National Coverage process is
that the final decision is issued with instructions. The
coverage decisions are national coverage, national non-coverage,
national coverage with restrictions such as coverage for: a)
specific populations; b) coverage for specific providers or
facilities such as the recent carotid artery stent decision
where a facility must certify that they meet certain standards
before they are reimbursed for carotid stents because of the
high risk that is involved in this particular procedure and
short term data we have for this particular procedure; or c)
coverage with evidence development. The coverage with evidence
development initiative is intended to enable Medicare to provide
payment for items and services under conditions that help assure
significant net benefits of the treatment for beneficiaries, and
to also assist doctors and patients in better understanding the
risks, benefits and costs of alternative diagnostic and
treatment options. To state simply, CMS is going to cover a
technology, but we are not quite sure that the evidence rises to
the level that we would normally say yes. Typically, we would
say that we were not going to cover the technology, since the
evidence does not rise to a certain level. Now, we will cover
it, while the data is being collected to answer questions on the
technology, with the main goal of assisting patients and
doctors. CMS wants good quality data however. The coverage
with evidence development has limitations. It is only used for
coverage decisions. It is an expansion of current information
and is rarely used (i.e. only when there is a likelihood of
evidence collection is small or when the hypotheses are limited
by type of evidence collection). In addition to the cover with
evidence evidence development studies, there are other data
collected at all times (by CMS or the industry) that are also
important. With coverage with evidence development, there is
the potential of changing the coverage decision in the future.
If the data supports a change in the coverage decision, we will
change the decision. All of our coverage decisions are
reviewable, can be reconsidered, and any evidence we collect can
be used to make different coverage decisions. CMS has set up
several of registries recently where we think we can get some
good quality data. That data is mainly about appropriate
patients getting care and/or appropriate providers providing
that care. We don’t think registries are the answer to very
detailed clinical questions. We do think the field of evidence
collection is an area that ISPOR needs to spend more time, as
you are doing, to define how we can more simply collect good
quality information, how we can work with trial design in such a
manner that data collection is simpler and it’s still valid and
less costly (i.e. $30 million for a clinical trial of 180
patients is unreasonable). There needs to be a better way to do
this. We don’t have the answers to that. We’re asking for the
answers to that and we encourage ISPOR to be participants in
this endeavor.
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